以後還能用英文縮寫嗎? 傳寶僑申請「LOL」、「WTF」為專利
商標最主要構成要件在於應具備「識別性」。簡單來說,商標的圖文必須足以「彰顯」自己,並「區別」他人之商品或服務。由於社群網路發達,網路用語,比如lmao、Orz、常在一夕間被廣為流傳及使用,因此成為網路上的「通用語」,不具有識別性,因此不得作為商標使用。
倘若以圖文結合網路用語的方式註冊商標,即使整體商標圖樣具有識別性,仍需將其網路用語聲明不專用,也就是,不得向他人對「網路用語」的部分主張商標權利,然而,商標審查屬於審查官的自由心證,採用聲明不專用的方式取得商標權,尚須端看各個審查官的想法了!
The most important component of a trademark is that it should have “distinctiveness,” briefly speaking, trademark’s graphic and words must be sufficient to "show" itself and "distinguish" other's goods or services. Due to prosperous social networks, Internet terms, such as lmao and Orz, are widely overspread and used, so that, they become "general languages" of Internet, which are not recognizable and cannot be used as trademarks. If the trademark is registered by the form of a combination of text and language, even if the overall trademark pattern is recognizable, it is necessary to declare its Internet terms non-exclusive, that is, it must not claim "Internet term" as trademark rights to others. However, the trademark’s examination belongs to the examiner's free testimony. It is necessary to read the opinions of each examiner by adopting a non-exclusive method to obtain the trademark rights!