Black Vogue商標造成侵權 Vogue決定提告
建立一個品牌，並將之發揚光大，需經過日積月類的淬鍊；然而，毀掉一個品牌的商譽，則可能只需一朝一夕。知名時尚雜誌之商標遭他人改造，以「同字型」的方式註冊成商標，並運用「字體編排」的手法，使該雜誌的商標更為鮮明。儘管在前者加上BLACK字樣以示區隔，Black可以聯想成負面的意思，反而有損該雜誌之商譽，因此，讓該雜誌業者不難聯想第三者是否有抄襲之虞慮，並且，使消費者混淆誤認其產品來源。 依照商標法規定，凡是使公眾誤認誤信之商標，不得註冊。
To build up a brand and make it big, you need to go through the test of time ; however, to destroy the goodwill of a brand, it may only need one day and night. A well-known fashion magazine’s trademark have been transformed by others, and registered it in the same font, and the trick of "font layout" has made the magazine's logo more vivid and clear. Although the former of logo adds the BLACK word to distinguish between the itself and the magazine, it will damage the magazine’s goodwill for the reason that Black can be associated with a negative meaning. Therefore, it is not difficult to consider if there is possibility that the third party pirate other’s trademark which will make consumers confuse and misunderstand the product source. According to Trademark Law, any trademark which causes confusion and misunderstand may not be registered.
